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Vivitate's 2025 AI Vision

AAlican Avcuoğlu
Vivitate's 2025 AI Vision

Remember when making a decent video meant wrestling with editing software for months? Or when writing good code required years of study? Well, things have changed - dramatically. I've spent the last year watching AI tools transform from clumsy assistants into powerful creative partners. They're not just helping professionals work faster; they're giving complete beginners the ability to create things that would've seemed impossible just a few years ago. In this article, I share my observations on AI's recent breakthroughs and peek into what's coming next.

Artificial Intelligence (AI)

Democratization of Supply

Early firearms were far from perfect - they misfired often and took forever to reload. A skilled archer could easily outperform someone armed with a musket. However, mastering archery demanded years of rigorous training and continuous practice. Musketeers, on the other hand, could be trained to load and fire a musket effectively in just weeks, making firearms more accessible to the masses despite their flaws.

This democratization of power—shifting from an elite group of highly trained individuals to a broader pool of less experienced users—mirrors what AI is doing today in the world of creation. Large Language Models (LLMs) have made creative work available to people with little to no technical expertise. Think about video editing - it used to take years to master complex editing software. Now, someone can use an AI tool to edit a decent video in minutes. The same goes for writing, design, and coding. What once required years of specialized knowledge is now available at the click of a button, enabling more people to participate in creative fields than ever before.

While AI tools allowed people with little to no technical expertise to create creative or technical work, it supercharges professionals in these fields to create much more in much less time. In this year, I'm expecting to see many similar products created at the same time that will cause excess amount of products. Among these products the deciding factor won’t necessarily be the best technology, but who can present their product most effectively—offering ease of use, accessibility, and a clear vision to win over users.

Digital Communication Revolution

In the last two years, digital communication has fundamentally shifted. As someone who's been neck-deep in testing various LLMs and generative AI tools, I've witnessed a significant transformation in how businesses and individuals handle their digital communication.

  • Marketing teams are now acquiring comprehensive sector-specific data through mass scraping techniques. By feeding this data into AI systems along with social media information, they can generate highly personalized email campaigns and follow-up sequences in a matter of minutes, dramatically reducing what previously took days or weeks of manual effort.
  • Organizations are integrating LLMs into their workflows, not just for basic content generation, but for nuanced tasks like tailoring email campaigns and crafting platform-specific social posts.
  • Video editors are employing AI-powered tools to efficiently handle technical tasks such as cutting, cropping, and generating subtitles. These tools enable editors to rapidly transform long-format content, like podcasts and vlogs, into engaging short-form videos optimized for platforms like TikTok and Instagram.
  • Customer services are implementing AI systems to handle initial customer inquiries, provide detailed product information, and resolve common issues automatically. This allows them to deliver 24/7 support while maintaining high service quality.
  • Legal departments are using AI tools to conduct effective legal research and analysis. Machine learning-enabled tools can analyze and interpret contract language, identify potential issues, monitor compliance, and even forecast possible legal outcomes using data from current contracts.

Together, these advancements illustrate how AI is reshaping digital communication today. But the evolution doesn't stop here.

As we approach 2025, we stand at a pivotal moment in AI generated visual content. Based on this year's technological trajectories, we anticipate witnessing AI-generated videos and images achieving near-perfect realism. These visuals will be equipped with highly realistic physics engine. AI-generated content will become virtually indistinguishable from human-created works, marking a significant milestone in content creation technology.

AI-generated photos and videos will become increasingly common in our daily lives—from the ads we see to the movies we watch. By cutting production costs nearly down to zero, AI video generation will empower independent filmmakers to bring their creative visions to life without the need for massive budgets. Advertisers will create hyper-personalized campaigns tailored to specific audiences in record time, while educators will develop immersive, AI-generated learning materials that engage students like never before.

This transformative shift will democratize content creation, enabling small teams and individuals to compete with larger studios and corporations. As we continue to innovate, the boundaries of what’s possible with AI in visual media will keep expanding, reshaping industries and the way we experience the world around us.

The Rise Of Realism

Remember those early AI videos with weird six-fingered hands and objects that kept morphing? Creating realistic AI videos was a massive challenge, especially when it came to getting shadows, physical accuracy, and natural movement just right. In 2024, we saw some big steps forward.

Let's look at what's new:

  • Veo 2 creates crystal-clear 4K videos with smooth, natural motion. In this demo, they generated a scene of an animated cartoon girl chatting excitedly in a retro 80s kitchen - complete with realistic hair movement and facial expressions.

An AI-generated video from Veo 2 using the prompt: This medium shot, with a shallow depth of field, portrays a cute cartoon girl with wavy brown hair, sitting upright in a 1980s kitchen. Her hair is medium length and wavy. She has a small, slightly upturned nose, and small, rounded ears. She is very animated and excited as she talks to the camera.

  • Sora by OpenAI creates from text prompts, focusing on imaginative or realistic visuals. Here's an impressive close-up of a deep-sea diver in an old-school brass helmet.

An AI-generated video from Sora using the prompt: A dramatic, straight-on close-up shot reveals the face of a deep-sea diver inside an old-fashioned brass diving helmet.

  • Runway , a Lionsgate Partner, is an applied research company building the next era of art, entertainment and human creativity. This video showcases a series of scenes created with their latest model, Gen-3 Alpha.
  • Genesis

    is an all-in-one simulation platform for robotics, AI, and physics, turning ideas into reality with speed and precision. This means Genesis can handle everything from intricate, small-scale tasks to massive, complex simulations with remarkable efficiency, making it a game-changer for researchers and developers.

With the incredible advancements we've seen in 2024, 2025 promises to be a year of groundbreaking shifts in AI and digital creativity. Here are my predictions:

  1. Dynamic Video Generation in Real-Time: By 2025, AI tools are likely to generate hyper-realistic videos in real time. This will be a game-changer for live events, virtual reality, and immersive gaming. Imagine AI-powered streaming services producing tailored content on demand, adjusting narratives or visuals based on user preferences.

  2. Enhanced Collaboration Between AI and Artists: AI platforms will evolve to become co-creators, allowing artists to refine AI-generated content interactively. Artists could direct changes on the fly, enhancing the creative process for film production, advertising, and multimedia design.

  3. AI-Driven Content Moderation and Personalization: AI visuals will also power tools for social media platforms to filter, enhance, or personalize user-generated content. For instance, a user posting a vacation photo might use AI to add cinematic effects, adjust lighting, or even create a short video montage automatically.

  4. Physical AI Integration: Tools like Genesis will revolutionize industries beyond robotics. Imagine using AI to simulate autonomous vehicle traffic in smart cities, predict how new building designs affect energy efficiency and airflow, or even model disaster responses to optimize safety and resource allocation in urban planning.

  5. AI in Scientific Visualization: AI will transform fields like biology and astronomy by generating detailed simulations. Visualizing molecular interactions or distant planetary systems will become more intuitive and accessible, accelerating breakthroughs in research and education.

The evolution of AI-generated visuals marks a pivotal shift in how we create, interact, and perceive digital content. As these technologies mature, they will redefine industries and challenge our understanding of creativity and reality.

AI Regulations

As we step into 2025, the rules governing artificial intelligence (AI) are becoming clearer, especially in the European Union (EU) and the United States (US).

European Union (EU):

The EU's Artificial Intelligence Act (AI Act) is now in place, setting up a system to manage AI based on how risky it is. Here's what's happening this year:

  • February 2, 2025: AI practices considered too risky, like real-time biometric surveillance, must be stopped.
  • May 2, 2025: New guidelines will be introduced to help AI systems follow the rules and adopt best practices.
  • August 2, 2025: General-purpose AI models, including those that generate content, need to meet standards for being clear, responsible, and safe.

These steps aim to encourage innovation while keeping people's rights and safety in mind.

United States (US):

In the US, AI rules are developing differently, with efforts at both the federal and state levels:

  • Federal Level:

    • The National Artificial Intelligence Initiative Act of 2020 supports AI growth across government agencies, focusing on research and development.
    • The Blueprint for an AI Bill of Rights (2022) offers guidelines for creating and using AI ethically, highlighting the importance of privacy, openness, and fairness.
  • State Level:

    • Some states are making their own AI laws. For instance, Colorado has set broad AI regulations, and other states might introduce similar laws this year, either covering AI broadly or targeting specific uses.

Around the world, countries like China are also creating AI rules to boost innovation while addressing ethical and safety issues. For example, Beijing plans to increase the use of driverless vehicles, with new rules starting April 1, 2025 to support testing and use of autonomous cars.

From my personal perspective, this year, we may see the introduction of standardized watermarks to distinguish AI-generated content from real content. This could help prevent issues like deepfakes and other harmful practices that could damage individuals, companies, or even governments.